The English word “niche” comes from a French word that means, “to nest.” And that’s what Network Marketing Distributors can learn to do very successfully, filling small voids left by the big players. 

A niche market is a focused, targetable portion of a market.  By definition, then, an MLM business that focuses on a niche market is addressing a need for a product or service that is not being addressed by mainstream providers. You can think of a niche market as a narrowly defined group of potential customers. Each niche, by definition, has its own special place in the market.

It has to start with you analyzing the MLM Company you joined.  Many people join Nutritional Companies or Telecommunications companies…and whichever you joined…you had a reason.  Read the rest of this entry »